Let’s be real: marketing can feel like a black hole sometimes. In fact, if it’s not your passion in life it can wear you out fast. Combatting that with some of our time tested tips can save time with marketing!
- Creating content from scratch for every post: Coming up with fresh ideas and crafting engaging captions for every single post can be exhausting. Bulk creating helps concentrate your creativity in a short time while still putting out the same amount of content.
- Constantly checking social media notifications: It’s easy to get sucked into the endless scroll. Mute notifications or use features like summaries on iOS to get them at specific times.
- Manually posting on multiple platforms at different times: Juggling multiple accounts and posting times can be a logistical nightmare. In the early days of social media schedulers there was impacts to the distribution on the platforms. Not so (anymore).
- Getting lost in the rabbit hole of analytics: Analyzing data is important, but it’s easy to get bogged down in the details. Simplify the metrics you track to the ones that move the needle in your business.
Simple Routines to Streamline Your Marketing
Content Creation
- Batch create content: Set aside a few hours each week to focus on creating a batch of content around a single theme.
- Repurpose content: Turn that blog post into social media posts, or use quotes from a client testimonial to create graphics.
- Utilize scheduling tools: Save time with marketing by scheduling your posts in advance so you don’t have to worry about manually posting at the optimal times.
Social Media Management
- Set designated times for engagement: Avoid constant distractions by setting specific times to check and respond to messages and comments.
- Use social media management tools: These tools help you monitor mentions, track engagement, and even respond to comments from a single dashboard.
- Delegate: If possible, consider delegating some social media tasks to free up your time. (Teamwork makes the dream work and all that jazz.)
Analytics & Data
- Focus on key metrics: Identify the metrics that are most important to your business goals and focus on tracking those.
- Set up automated reports: Many analytics tools allow you to set up automated reports that deliver insights straight to your inbox. You can also make simple ones with Make/Zapier or hire us for $199 to set it up for you.
- Schedule regular reviews: Set aside time each month to review your analytics data and make informed decisions.
Additional Time-Saving Tips
- Templates & Automation: Create templates for common tasks like email responses or social media captions. Utilize automation tools for email marketing, social media posting, and lead generation.
- Outsourcing: Consider outsourcing specific marketing tasks that are time-consuming or outside your expertise.
- Focus & Prioritization: Identify your most effective marketing channels and focus your efforts there. Prioritize tasks that generate the highest ROI and learn to say “no” to activities that don’t align with your goals.
Remember, marketing doesn’t have to be a full-time job. By incorporating these simple routines and time-saving tips, you can streamline your efforts and achieve amazing results.
At Digital Femboy Promotions, we’re here to help! Contact us today for a free marketing consultation and let’s create a marketing strategy that’s as efficient and fabulous as you are!